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Sunday Morning Coffee:

Work and Living: The effects on real estate while working from home.




Never did I imagine there would come a day when work life and home life would be combined under the same roof. Pre-pandemic it was long commutes, office parties, and after-work mixers. Post-pandemic, we have work, home, and for some education all under one roof. How does that affect the home-buying process? What requirements have changed for those looking to rent or buy their next living space? How are renters and homebuyers adapting to accommodate the new normal?

Today, we stand at the cusp of a new era, fundamentally reshaped by the remote work revolution. This seismic shift is not just a response to the global pandemic but a transformation long in the making, accelerated by necessity and innovation.



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Understanding the Remote Work Revolution


Before the pandemic, the traditional work environment was characterized by a 9-to-5 routine, confined within the walls of office buildings in bustling city centers. Homes were primarily seen as places to return to after a long day's work, with little consideration given to their suitability as workspaces. However, the advent of the digital age began to blur these lines, with technology enabling more flexible working arrangements. Yet, it wasn't until the pandemic hit that the world was propelled into a remote work experiment on an unprecedented scale.


The post-pandemic landscape has revealed a stark contrast to the past. Homes are no longer just living spaces but multifunctional hubs where work, education, and leisure coexist. This shift has prompted a reevaluation of what people expect from their living environments, leading to significant changes in residential real estate demand and design. Suburbs and rural areas have gained popularity, as the need for proximity to office buildings diminishes, and the desire for more space and a better quality of life takes precedence.


In this new era, the real estate industry faces both challenges and opportunities. As we navigate this revolution, it's crucial to understand the forces at play and the potential paths forward.

Rise on remote work and the effects

Let's face it, remote is here, and as hard as some companies may try, it doesn't look like it will be going away anytime in the foreseeable future. The need for employees to reside within commuting distance of the office has diminished. This flexibility has empowered many to reconsider their living situations, prioritizing space, comfort, and lifestyle over proximity to urban centers. This shift has led to a noticeable migration pattern, affecting real estate demand in various regions differently.


Regions experiencing growth

  1. Suburban Areas and Small Towns: With the rise of remote work, there's been a surge in demand for properties in suburban areas and small towns. These regions offer larger living spaces and a closer connection to nature, aspects highly sought after by those no longer tethered to city offices. The influx of remote workers to the suburban areas tends to drive up property values and stimulate local economies.

  2. Rural Retreats: Previously overlooked rural areas are now in the spotlight as remote workers seek peaceful, secluded environments to set up their home offices. Regions known for their natural beauty and outdoor activities, such as the Catskills in New York and the Sierra Nevada region in California, have become hotspots for those desiring a lifestyle change. In addition, a great number of remote workers are beginning to work abroad fulfilling their desire for travel without missing out on employability.

There are always two sides to every coin.


Regions Facing Decline

  1. Major Urban Centers: Cities like San Francisco, New York, and London, once the epicenters of bustling corporate life, have felt the sting of the remote work revolution. With high living costs and the now-diminished necessity to live near workplaces, these cities have seen a dip in demand, leading to a softening in rental markets and a reevaluation of urban living's appeal. If you had the option of living outside of some of the highly expensive communities without sacrificing your job, what would you choose?

  2. Commercial Real Estate: The shift away from traditional office work has also impacted the commercial real estate sector in urban areas. With companies downsizing their office space or going fully remote, the demand for commercial properties has decreased, prompting a rethinking of how these spaces can be repurposed or revitalized. How these spaces should be used is a conversation for another day.


Let's take a look at San Franciso for an example. We have all heard the horror stories of the cost of living in this bustling Metropolis. Where this city once was considered a 'hot real estate market', post-pandemic it couldn't be farther from the truth. According to the San Franciso Standard, the typical home price in San Francisco of $1.2 million today (combining both single-family homes and condos) will continue to fall by 4.8% over the next 12 months, landing at around $1.1 million, the lowest figure the city has seen since 2019.


On the flipside, Bend, Oregon has transformed into a bustling hub for remote workers attracted by its outdoor lifestyle, affordable living costs, and high-quality broadband. This influx has led to a real estate boom, with property prices rising significantly as demand outstrips supply. As reported by Jennifer Liu for CNBC, according to LinkedIn's latest 'Workforce Insights' report, 73.5% of applications from Bend are for remote-specific positions.

Where Bend, Oregon was once a location considered for vacation or a weekend getaway, it has quickly turned into a 'hot market' for real estate.


Final thoughts

The remote work revolution is reshaping the real estate landscape in profound ways, driving growth in some regions while challenging the status quo in others. As we continue to navigate this shift, it becomes increasingly clear that flexibility, adaptability, and innovation will be key to thriving in this new era. The examples of Bend and San Francisco illustrate just a fraction of the global changes underway, motioning a broader transformation in how and where we choose to live and work.


Become a member of our site for free and stay up to date on our next post. We'll dive deeper into how changing homebuyer priorities are influencing real estate trends and designs in the age of remote work.


This has been your Sunday Morning Coffee.

Until next time,


The BB



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